Viral eBooks
Another tool that can dramatically increase your website traffic is a viral e book or report. Most of the time, a viral e book is a PDF that people send to their contacts, which contains your marketing message. It is called viral because every person that receives the e book is given a reason to pass along your material.
Before starting a viral marketing campaign, it is important to create a reason why people will want to pass along your marketing message. Some of the best reasons can include simple greed or a desire to provide entertaining information to their friends. If you can develop a hook that will take advantage of either of these, then it will be easy to create a successful viral marketing campaign.
What I usually do is create a special 5 to 10 page report on a specific topic. Then I find an affiliate program that is related to the topic. Then I create a mechanism where people can easily brand this e book with their own affiliate link.
This type of viral e book is valuable because you can place a mini advertisement or sponsorship on every copy. In addition, you can let the reader know that he or she can make money by offering this viral e book. As a result, there is a chance that every person that reads the book will click over to your site.
Sign up for my free e course on traffic 20 Days To More Traffic
No comments:
Post a Comment